Food infographic
Amazons Biggest Acquisitions – Published in 2013 Brad Stones book The Everythin…
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Amazons Biggest Acquisitions – Published in 2013 Brad Stones book The Everything Store paints an ambitious and relentless portrait of Jeff Bezos a man who is determined to create an online store that will someday be everything to everyone. As prescient as this characterization was at the time the narrative is even more relevant now and with Amazons most recent acquisition of Whole Foods Market for $13.7 billion its clear that no market is safe from the sprawling Bezos Empire. The Everything Store Todays infographic comes to us from CB Insights and it shows how Amazons strategy is unfolding as well as which acquisitions are helping in the companys quest to become the fabled everything store. While buying Zappos ($1.2B) Twitch ($970M) and Kiva Systems ($775M) were all essential to Amazons strategy the price paid for these companies is minuscule in comparison to the massive $13.7 billion acquisition of Whole Foods Market. Amazons Biggest Acquisitions Heres how each of these acquisitions is helping to fuel Amazons ambitions: Whole Foods Amazons boldest move yet buying Whole Foods signals Amazons goal of becoming a transcendent brand that touches every aspect of daily life. Most people need to buy groceries every week and that gives Amazon a new and more frequent window to interact with customers. Zappos Known for its obsessive customer service and company culture Zappos was most likely bought by Amazon for its team. Kiva Systems Now re-branded as Amazon Robotics this company specializes in manufacturing mobile robotic fulfillment systems for Amazons array of warehouses. Elemental Technologies Amazons AWS unit has integrated Elementals unique mobile video technology into its cloud infrastructure services. Lovefilm Thought as the Netflix of Europe Lovefilms streaming services were re-branded as Amazon Prime Instant Video in 2014. Souq.com Amazon bought this Dubai-based retailer to improve its footprint in the Middle East and to prevent global competitors like Alibaba and Flipkart from making inroads in the market. Quidsi Bought by Amazon in 2011 Quidsi ran six shopping sites including Diapers.com Soap.com and Wag.com. After a brief stint at Amazon Quidsi founder Marc Lore left to start Jet.com which was sold to Walmart for $3.3 billion. Audible Owning the leader in audiobooks was a no-brainer for Amazon and the Audible acquisition went down in 2008. Annapurna Labs This secretive Israeli semiconductor chip designer was snatched up by Amazon in 2015. Twitch Amazon bought Twitch a video game live streaming company in 2014 when the service was flush with 55 million subscribers. Today Twitch.tv is the 40th most visited website worldwide and is particularly known for its broadcasts of eSports competitions. Get your mind blown on a daily basis: Thank you! Given email address is already subscribed thank you! Please provide a valid email address. Please complete the CAPTCHA. Oops. Something went wrong. Please try again later. Embed This Image On Your Site (copy code below): Courtesy of: Visual Capitalist The post Amazons Biggest Acquisitions appeared first on Visual Capitalist.
