Psychology infographic and charts
For marketing to be efficient, global brands have to adapt to local cultures and…
Infographic
Description
For marketing to be efficient, global brands have to adapt to local cultures and understand their values. A good example is the meaning behind colors in cultures. Such basic concept can cary in different countries and evoke different emotions. Therefore, when creating brand image and advertising, companies have to be very careful where it is distributed and what the colors chosen mean in that place.
